Privacy Policy & Cookies

This privacy policy explains how we collect, use, and protect your personal information when youuse our website or services.

1. Information We Collect

- Personal data (name, email address, shipping address, payment info)
- Device information (IP address, browser type, cookies)
- Interaction data (pages visited, time spent, links clicked)

2. How We Use Your Information

- To process and fulfill orders
- To send service-related communications
- To improve user experience
- To run marketing campaigns (only with consent)

3. Legal Basis for Processing (GDPR Compliance)

- Consent: when you opt-in to marketing
- Contractual necessity: to fulfill orders
- Legal obligation: for tax or compliance
- Legitimate interest: to improve services

4. Sharing Your Information

We share your data only with:

- Payment processors
- Shipping providers
- Marketing and analytics partners (only anonymized or with consent)

5. Data Retention

We retain customer data for 6 years post-transaction for tax purposes, unless a longer period is required by law.

6. Your Rights

You may:

- Access your data
- Request correction or deletion
- Withdraw consent for marketing
- Lodge a complaint with a data protection authority

7. Cookies

We use cookies for analytics, personalization, and ads. You can manage cookies via browser settings or our cookie banner.

8. Contact

For any data queries, contact: hello@pgfy.com

Controller: POSITIVELY GOOD FOR YOU LIMITED, Unit 7 Yorvale Business Park, Hazel Court, York, England, YO10 3DR

Companies House No: 06315584